Creating Change Wear (Where) You Are: Maryam Behrouzi


Changewear is committed to supporting women where they are. We believe that when we are supporting each other no matter the circumstances or story, then there is a movement that is created empowering each other to be our very best version of ourselves. One of the ways we do this is by celebrating our differences, sharing our challenges, acknowledging our wins and shining light on our tenacity and strength.

Changewear is pleased to present a series of inspiring women and the amazing books, businesses and impact they are bringing to our world. We are pleased to bring you these stories of how these women are Creating Change Where They Are.


Meet Maryam: 

We are pleased for you to meet the Founder of SPELA Cosmetics, Maryam Behrouzi. Maryam is the founder of SPELA Cosmetics, a Portland, Oregon based cosmetics line that is committed to creating high quality, long wearing formulas that are vegan, cruelty free, nontoxic, and made in the U.S.A.  Maryam is an inspiring woman who has turned her passion into her own business and continues to grow and thrive in the competitive cosmetics industry.

ChangewearChange is a big part of our brand and we believe in effecting change where you are and that even the smallest change can bring about huge benefits. What are some changes that you made in your life that had great impacts on you or others around you?

Maryam Behrouzi: I really believe that all of life is change, and that we have to embrace that fact in order to live well.  This involves changes that can be tangible and seen by others as well as changes that can’t be seen that have more to do with the emotional and mental experience of life, and I believe that the emotional / mental change always comes first before the tangible physical change.

It’s funny to reflect back and to feel that just a very small mental change can lead to a complete change in your life.  One of the biggest changes that I made that I can point to is the decision to move to Montreal in my early 20s. I was attending a great University in my hometown, but was really unhappy and felt a little bit boxed in by my life as though I was driven a lot by expectations that were placed on me (both by others and by myself).  I decided to start living life on my own terms and for myself, and moved to Montreal without knowing a single person there, or what I would really do (other than take french classes). It was one of the best things I’ve ever done in my life.


CW: What are some ways that we can help support you? What would you like us to know?

MB: I’m not sure - I feel supported in all sorts of ways.  I feel supported when I’m inspired. I think support mostly comes in one-on-one engagement and just the ability to be real with people without feeling that you need to be a certain way / feel a certain way.  I love the group that we’re a part of - Woman Led - because I think it provides that every single week. I couldn’t do what I do without my WL group.


CW: What are you most looking forward to in your immediate future?

MB: It’s almost the first day of summer right now, so there’s always a lot I look forward to at this time of year!  I feel like I’m at 100% in the summer with our long days and everything in bloom. I’m looking forward to all of the plants in my garden going through their phases, and harvesting some of the many things we’ve planted.  I’m also really looking forward to a trip I have planned to Alaska around July 4th - Sunset will be around midnight and Sunrise will be at 3am.

I think lately I’ve been very inspired by nature, and especially the resilience of nature through difficult times.  It is always something that I look at and feel that is ingrained in who I am as well.


CW: We have met you in person and I really love the thoughtful and sustainable products you are creating. We are excited to follow you along on your path to greatness. We would love to follow you on social media, what are your links? Please tell us where you can find your Spela Cosmetics.

MB: The social media that we’re most active on is Instagram.  

We also have less active accounts on FacebookPinterest and Twitter.

To buy our products the best place to check is our website  

You can shop directly from our site or find a retailer close to where you are!


Maryam, Thank you for taking the time to be interviewed and sharing your greatness with our Changewear community. We wish you the very best as you embark on a fantastic life!



Michelle and The Changewear Team


Creating Change Wear (Where) You Are™

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Which Bra Fit is Best For YOU?

The Underestimated Power of Fit

Think back to a time when you've tried on a pair of pants, a blouse, a bra or other article of clothing and it Just. Didn't. Fit. We've all been there. We know what it feels like to have clothing not fit, but have we all experienced a perfect fit? Our guess is that this phenomenon has been more elusive for us all.

When it comes to fit, one of the most important items to focus on is our intimates. Our bra is one of the first things we put on in the morning and sometimes the last things we take off before calling it a day. It supports our body, is the foundation for the rest of our wardrobe, and should ideally reflect our own personal style. 

But bra fit doesn't always seem straightforward. We are hoping to change that. When it comes to fit, there are a few simple things to keep in mind as you are searching for the right intimates. One is the shape of the cup. 

We often overlook this important characteristic. We focus a great deal of our search on finding the correct band size and cup size, which are both very important, but we forget to consider the actual shape of the bra cup. 

Below is a graphic representing the possible differences in the shapes of the inner cup line on various styles of bras:



Putting it all together:

As you can see, the shape of the inner cup line can make a bigger difference in support than you may have realized. An outward curve tends to support larger, fuller breasts more effectively, whereas an inward curve is more advantageous for those with wider set breasts. 

If you haven't already. We encourage you to take a look at our previous blog post to learn more about the various bra fits and styles and how to determine which one is right for your unique body.

Now that you have a better understanding of the differences in cup shape, you can make a more educated decision on what bra style and fit will be best for your body. 

Take a look at the chart below. It visually lays out 10 of the most popular bra styles and which ones can benefit small breasts, full breasts, aged breasts, and breasts with special circumstances.

We hope that taking this time to learn and review some of these visual resources has helped you better understand the complexities of fit and identify which styles, sizes, and shapes will be most beneficial to you and leave you feeling supported and sexy. 

Remember, each of us are unique in our shapes, experiences and preferences. We hope to continue empowering you to embrace your individual differences and find intimates that make you feel authentic, expressive, and supported. 


Thank you for being a part of making our mission a reality.



Michelle, Katy & the Changewear Team

Creating Change Wear (Where) You Are™


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Why Not Every Bra is Created Equally!

One of the first toys I received as a child was a shape toy. I matched a shape to a space and the block slid into place if it was the right one. Just like the toys below, shopping for clothing uses the same concept we learned with these toys. Applying one shape to another shape to make a match. It is also how products are designed. Take a moment to look at all the shapes that made your shirt. What do they look like?



Step 1: Identify your body type/shape.

Just like our personalities, our bodies are all very different, but have very similar attributes. Our bodies are a result of a genetic footprint from everything that created us, as well as how we live our lives. The human form holds biological memories. For example scars, stretch marks, and etc. The image below shows various different shaped bodies. Sometimes a person may have a different hip, but same waist as another. While you may find you have a hip/waist measure that are the same as a friend, but breast size or rib cage is different. Breasts sizing changes overtime, and they change with how a person lives their life; just like your body. For example, the memories of life that show on the breast are breast feeding, activity or exercise for this zone, growth spurts, weight gain and loss, as well as breast cancer or aging. Sometimes this is why bras are made differently from one brand to another. The chart below are more prevalent shapes for the global population. Take a moment to look at the hips, waist, and breast size , or type. So what shape does your body resemble? Is it similar to other women in your family? Is it different than your friends body? Is it the same as another person your age?




Part 2: Aging and how shape will change.

Have you ever found yourself changing size in bras overtime, or maybe the cup just started to fit differently? At Changewear® we understand that aging can create some confusion about fit, particularly with bras. We have found in our own research that many women begin to have some problems with sizing between the ages of 26-35 & 66+. So why would a person all of a sudden start to have issues?

1. The human body begins an aging process at 25-27 years of age. Our collagen and biotin fibers in tissue begin decreasing. This creates the changes in skin tone, muscle, and hang of the breast. Also the body has a seven year cycle of aging. So we can usually expect shifts every seven years. Hormone changes are also a factor.

2. Women are or have been nursing. Nursing actually can decrease the tissue found in the upper breast, while the lower breast maintains mass. This also creates a drop to the look of the breast. This is also when resizing is needed.

3. Our diet and activity leaves its mark on the breast shape as well. For example the type of exercise you apply to the area can add lift to the upper breast. A swimmer doing the breast stroke will usually retain some upper mass and lift to the breast. Strong muscles in the upper chest are needed more as we age, and are great for posture.

Diet or more specifically the foods we eat add nourishment to various parts of the body. Foods rich in antioxidants can help the body defend itself against free radicals that age us.

Below is a diagram of the breast aging. This is an important aspect to picking the right cup for the breast. The images are the same size of rib, and same size of breast, with exception to 60+.



Changewear® understands that some of life's physical memories challenge us to be brave. We want women to look at these landmarks on their body and celebrate the stretch-marks from growing up, and pregnancy. Celebrate the scars, and celebrate each year you change. So what is your bodies story? How does it physically show up? How did these events transform you?



Part 3: The type of breast

Breast shape is a tricky thing. We have so many body types, and also as a result of the types of body, we have breast shape. An example I always like to have people think about is how a person may wear 36 DD, and they have natural breasts, or the person may have had a reduction to this size, or implants. They may have more muscle mass at the top, or be older, and weight is placed at the bottom. This means because not all breast are created equally, the bras will also not be designed equally. They are built for a purpose. Below is a diagram of just 12 key types of breasts. This means a bra in a size 36DD may have 12 different bra fits for the NEED/PURPOSE. In reality there can be about 24 fit needs, and then many design aesthetics applied.


The equation will shed light on why not every bra fits the same. We use fit & style.
12 fit types x 12 aesthetic design= 144 bra types for each size based on the 12 breast types in the above image.



So what shape are you? How does life show up on the body? And what is your breast or hip type? How has your body changed in the last few years?

Please feel free to review items on the website to see what works best for you. There will be body icons on each product to help you find the best fit for your body type.

Stay tuned for our next post about fit. We will teach you how to know what to buy, for the need & shape.



Thank your for being a part of our Family!



Michelle, Katy & the Changewear Team

Creating Change Wear (Where) You Are™


Sign up for our email list for more updates and stories!

The Diversity of Human Form: The Science of Shape and Fit

April Mission: Understanding Fit and Body Relationships


Dear Changewear Companions,

Welcome to April! Spring is now underway and we are enjoying warmer, longer days full of sun and joy. We hope you are enjoying the same. 

Each of us are unique. Our minds, our experiences, our emotions and our bodies are all different...that's what makes! This month we hope to bring you research, images, and ideas about the science behind our bra fit and body relationships. 

Scroll down for a powerful message from our founder, Michelle Judson.





Happy April everyone! As we continue to grow and expand as a business, we have been spending more time researching fit, the diversity of human bodies, and how we can innovate products that accurately respond to these unique differences.

This is a big undertaking, but our team has been enjoying every moment of the challenging experience. We are dedicated to delivering intimates that reflect you. And each one of you is different. This makes our job rather challenging...but we are energized by this mission everyday.

Not all clothing is made equal. The human form is different depending on genetics, lifestyle, and a whole host of other factors. This is why each human is unique and beautiful! As designers and innovators, our job is to find solutions to address the complexities of the human body.

Our mission this month is to help teach our community about fit, body diversity, product innovation, and how these all interact to create our passionate Changewear products. We hope you enjoy and reach out with any questions you may have.

With pride in our innovation,

-Michelle, Founder & CEO 



Shapes For All Sizes 

Our Samantha and Scarlett bras are unique. Visit our website to find more information about which collection fits your unique size and style. 

Shop Changewear 









As we move into April, we hope you are finding pride in your unique body and personality. There is no one else in the world quite like you, and we are so honored to have you as a part of our community.

With gratitude in our unique forms,

Michelle & the Changewear Team

Creating Change Wear(Where) You Are

Do You Have the Perfect Bra Fit and Care?

The Right Bra Fit & Bra Care


Dear Friends,

Here we are...witnessing the month of March and the first quarter of the year conclude. As always, we are incredibly grateful for your love and support in making 2019 a fabulous and mission-driven year.

To round out our month, today we want to talk about finding the right bra fit and how to properly care for your Changewear bra. 

Scroll down to learn more!




Finding the right fit for your bra can seem overwhelming and frustrating...but it doesn't have to be!

We've created this simple guide and corresponding chart to help you determine both your band size and your bust size. 

Taking the time to measure yourself and find a bra that suits your own unqiue shape and size feels so good! You deserve to feel good in what you wear...and have the power to change it with your mood, too!

That is the mission of Changewear. We hope you find joy in feeling confident and creative in your bra everyday.

-Michelle, Founder & CEO 


Bra Care Tips & Tricks

Are you taking good care of your intimates? By properly washing and caring for them, you will benefit from added longevity of your favorite pieces! 

Try these tips:

#1. Hand Wash Your Bras: 

By using a little warm water and some soft suds, carefully soak and scrub any stains or wear. Gently fold the bra against a dry towel to remove any excess water and lay it out to air dry (never put it in the dryer!)

#2. Use Mesh Lingerie Bags

If you find yourself in a pinch for time and choose to use the washing machine, place your bra in a soft mesh lingerie bag to prevent any snagging and tearing. Be sure to hook the clasps to avoid damage.

#3. Store Standing Up

Avoid the age old habit of folding your bra in half before placing it in your drawer. Your bra will last longer and stay sturdier if you store it standing up in your drawer with the help of organizers.


Your Bra, Your Style

Shop our collection of bras to find one that is the perfect reflection of your personal style! 

Then shop our Colorfils to customize your bra with your mood!

Shop Changewear





We hope that your March has been full of renewed energy and plenty of creative organization! Stay tuned for more helpful tips and tricks from the Changewear team as we move into a wonderful April! 

With clean homes and creative spirits,

Michelle & the Changewear Team

Creating Change Wear(Where) You Are

Happy Spring! Organization & Cleaning Resources

Happy Spring From Changewear! 🌷

    Changewear Family,

    Happy Spring to each and every one of you! We hope you are celebrating the changing of the seasons with plenty of joy, optimism, and excitement.

    To continue our mission to deliver value to our subscribers, we wanted to put together a few resources and ideas to help you get started on spring cleaning, organization, and simplicity this March.

    We hope your first week of Spring is as lovely as you are...

    Web Resource

    Spring Cleaning 365 is a blog and resource website dedicated to helping you tackle spring cleaning with ease...all year long! It is full of resources and tips to avoid the overwhelm and stay organized.

    Cleaning/Organizing Resources--> 





    Book Resource

    Marie Kondo is internationally known as a tidying expert! Her Konmari method has helped millions of people find what sparks joy for them and leave the rest.

    Learn More -->





    Project Inspiration

    Project 333 is a minimalist fashion challenge that invites you to dress with 33 items or less for 3 months. Plus the founding blog, Be More With Less, is a wonderful blog all about simplifying life and finding joy.

    Check out the Challenge & Blog -->




    Simplify Intimates

    Changewear was designed to help you replace the plethora of unworn intimates in your closet. You still have the flexibility to change style and color with your mood, without a closet full of unloved items.

    Consider replacing your collection with a Changewear bra this spring!

    Visit Changewear-->





    Spring is a time to release the bad, embrace the good, and start fresh. It is full of life, light, and love and we hope that you have found a resource or idea to help you embrace the good in your own life. Happy cleaning!

    With spring blooms and simplicity,

    Michelle & the Changewear Team

    Creating Change Wear (Where) You Are


    Sign up for our email list for even more updates and resources!

    Creating Change Wear (Where) You Are: Kristen Carbone

    Crafting Empowerment and Comfort for Survivors


    Changewear is committed to supporting women where they are. We believe that supporting each other, no matter the circumstances or story, creates a movement to empower each other. By celebrating our differences, sharing challenges and acknowledging our wins, we shine light on our tenacity, resilience and strength.

    Changewear is pleased to present a series featuring inspiring women and their amazing accomplishments and impact. By highlighting and sharing each woman’s story and passionate endeavours, we can build each other up, spread the word, create a meaningful network of support and share stories of how women are Creating Change Where They Are.


    Today we are honored to introduce:


    Kristen Carbone

    Founder of Brilliantly

    Kristen Carbone is the fabulous founder of Brilliantly a brand which aims to empower women to embrace their new self post breast cancer and/or mastectomy; to come to terms with their new normal; to say honestly how they feel, and to ask for what they need.  Kristen and her team are working to create a warming insert to help combat the cold sensation often endured with implants. Through warmth, they are hoping hundreds of thousands of women will find resilience and freedom from the distraction and confines of being cold.


    Changewear: Please tell us about why you created Brilliantly.


    Kristen Carbone: The seeds for this business were sown, much like many of the best things in my life, by my dear mother. With her passing, my mom  left behind a ghost of my own mortality and potential struggle with breast cancer, which took me years to face head on. In 2013 I had a preventative mastectomy and reconstruction. Healing was a journey through sometimes crippling loneliness, nagging body image issues, and the entire spectrum of uncomfortable sensations. But the surprising one that I’ve continuously struggled with - that has changed the way I maneuver through the world everyday- is feeling constantly cold. And, after a whole lot of research I’ve learned that I’m not alone!


    There are many women who struggle with this cold sensation that’s created from their implants not having any insulating tissue. With my experience and input from other women facing this issue  as a guide, my amazing product development team is designing a warming insert that will make any bra into a heated bra.


    While doing the research to find out if other women experienced constant and distracting coldness, I discovered that there are so many other products and services women in this community need to support their long-term prosperity and wellness. That realization was the spark for creating Brilliantly, which will unroll and ecosystem of products, services and content for this community.


    Our brand empowers women to embrace their new self; to come to terms with their new normal; to say honestly how they feel, and to ask for what they need. This, in turn, will have a vast emotional impact that extends to our families, friends, and communities. Through warmth, I am hoping hundreds of thousands of women will find resilience and freedom from the distraction and confines of being cold.



    CW: Change is a big part of our brand and we believe in effecting change where you are and that even the smallest change can bring about huge benefits. What are some changes that you made in your life that had great impacts on you or others around you?


    KC: Learning to ask for help may sounds like a small change, but it was a difficult skill for me to cultivate. As a woman who likes to believe she’s got everything under control, admitting that I needed help during recovery was an obstacle. I think that going through a process where I had very little control and needed all kinds of help made me a better communicator, easier to collaborate with, and more patient. I’ve also been able to give myself a break from constantly trying to make things perfect (or, my particular version of perfect.)



    CW: What are some ways that we can help support you? What would you like us to know?


    KC: I love knowing that Changewear and Brilliantly have so many wonderful overlaps in their mission to build each other up through storytelling, products and services. I’d love to stay in touch about ways we can help each other expand our reach.



    CW: What are you most looking forward to in your immediate future?

    KC: Our warming insert is coming to market in September, and I’m simply delighted that we’ll be providing relief to so many women in time for next winter.


    I hope to that Brilliantly will be a tribute to my mom, Lisa, and that I can create a brand, a vision, and a community that embodies her essence - smart, beautiful, authentic, supportive, and, above all, warm.



    CW: Changewear is excited to support you because of the thoughtful and impactful changes your are creating. To allow us to follow you and advocate, please share your social media and contact information.



    Thank you!  You can find us through these platforms: 


    Instagram: (and follow me at kristen_brilliantly)






    Kristen, Thank you for taking the time to be interviewed and sharing your greatness with our Changewear community. We wish you the very best as you embark on your passionate journey!



    Michelle XOXO &  the Changewear Team

    Creating Change Wear (Where) You Are™


    Sign up for our email list for more updates and stories!